Specific brand for competitiveness  in contract

Icdi (Italian Contract Design Industry) is the brand new project by FederlegnoArredo for the contract sector, enhanced by Ice (Italian Foreign Trade Institute), in agreement with the Italian Ministry of International Trade. It aims at developing international competitiveness with two specific tools: a presentation video (distributed to national and international operators) and the bilingual Web portal www.icdi.it, displaying 150 projects designed by some twenty Italian producers, with project and product sheets, multimedia presentations for companies, general contractors and direct links to companies.  Its goal is creating an organization to dialogue with important international design studios, hard to get in contact with for the single company.  Marco Piva, architect and designer, is the scientific project partner. Roberto Moroso is the Fla internal contact.