Cefla Live Global, new event for Cefla Finishing

Cefla Finishing announces a hybrid event lasting 5 days with a mix of live webinars originating at the LAB in Imola together with 2 physical gatherings held at venues in China and the USA. Cefla Live Global will nonetheless live up to its reputation as the annual showcase for the latest innovations in surface enhancement technologies. This year’s edition will focus on sustainability and efficiency, seen as the prime targets of each innovation.

How and where to join Cefla Live Global

Hosted online and in person at 2 locations, Cefla Live Global is a special edition addressing the current situation and the diversity between market areas. Whereas participants can gather at the Asian and American venues to discover machines and technologies in a laboratory environment, Cefla Finishing technology experts in Imola will be presenting each innovation in a series of live online webinars during the five-day event, catering for different international time zones and languages. Wherever participants are located, they can register for any number of webinars, enjoy direct contact with technology experts and their local sales representatives. Moreover, they will be given access to content for each of the technologies presented.

The company commented: “Whatever it takes, we never stop innovating. It’s part of our Dna, so despite the global situation, this has not prevented us from exploring unprecedented ways of improving the aspects which mean most to our partners: efficiency, sustainability and competitiveness. Our solutions are always tailored to meet the needs of large, medium or small companies operating in different markets. This is why the 2021 edition has gone global to address each region locally”.

Cefla Live Global will be presented from 3 global locations in Italy, China and the USA, and will run from June 7 – 11.