Fla launches a Forum on a supply chain scale

Sixteen hot topics for the industry, a single reference point for discussion and study, this is the profile of the first “Forum of the wood-furniture” which took place on June 4 at MiCo-Milan Congress.
FederlegnoArredo, promoter of the initiative hopes to expand its activities in support of the industry grappling with the difficulties of the economic crisis.
The talks, organized in four parallel working sessions included the view of Italian and international markets and the next coming evolution scenarios, the tax authorities, the policies of credit for businesses and new opportunities to get particularly on a global scope using export boost, the most innovative methods of distribution and communication to reach the audience, enterprise networks and new structures of work, and a great opportunity to promote the social housing offer quality at low cost from the house to furnishings and supplies.
The Forum was also the occasion to introduce two new services offered by Fla to facilitate companies associated with the knowledge of the dynamics of markets. The first is the thermometer sales of member companies on the basis of the results on sales during the first four months of 2012, which confirmed the trend in decline due mainly to two digits collapse of the domestic market, especially for the macro-sector furniture (home furniture, office and lighting). The second strategic tool in the service of small and medium-sized businesses, is about the marketing intelligence, developed to guide the “made in Italy” entrepreneurs to discover the most promising and interesting foreign markets in which working because of the availability of data and analysis broken down by sectors and countries.