House furniture: renovating desire

29,9 percent of Italian people change or decide to change their furniture every 10 years and 27,3 percent every five years. If they decide to renovate their furniture, first of all they go to the design stores (38,1 percent) where they can buy exclusive products, otherwise they go to the megastores as Ikea (36,2 percent). 42,7 percent of Italian people invested 5thousand/8thousand euros only for the kitchen furniture as against 28,3 percent of people which spend less than 3.500 euros and 16 percent which spend over 12thousand. 20,6 percent of Italians prefer an equipped kitchen, 41,7 percent wish a big terrace where organize a barbecue party with friends, 19 percent prefer a big cabin cupboard and 18,8 percent wish a Jacuzzi with cromotherapy. Almost half of Italian people unlikely change their bed after moving, while one Italian out of four doesn’t want to leave its sofa. These are the main results emerged from the sounding “The Italian people and the furniture”, made on sample of 700 interviewees by Casa.it of Rea Group and sky Italia in occasion of the Milan furniture show.