From March 8 to 11, FieraMilano-Rho is hosting the eighth edition of the event
Italian cities have 120 million houses, of which 30 are historical or somehow protected, while the remaining 90 million are mostly located in the outskirts, often characterized by poor architecture and construction quality, in settings that are normally not so “livable”. It’s a huge volume of space, apartments, “dwelling places” which represent one of the biggest challenges of residential constructions. In this situation, “urban regeneration” will be one of the key topics at the upcoming Made, the big international exhibition of design and construction that is approaching its eighth edition. The challenge has been launched: improving the living quality of as many people as possible, stop territory consumption, regenerate areas that are no longer useful (such as abandoned industrial areas or railway facilities), turning them into meeting venues, places to live, leisure parks and service areas. This exhibition is built on great values and has always presented them in a huge, complex, articulated showcase of products and services that attracts tens of thousands of visitors, complemented with a rich offer of discussion and in-depth analysis opportunities. Eight “special events”, hundred meetings and conferences, four exhibitions, 1,400 exhibitors in eight halls, over 200 delegations from 25 countries. These figures suggest what is awaiting us in Milan next March 8 to 11. As usual, the event will feature everything you need to build and design. An extensive offer that this year will be even more focused on woodworking technology with a dedicated area in hall 3, “Woodworking Technology Area”, organized in collaboration with Acimall, to cast a spotlight on the more and more significant role of wood in the “building system”. The offer will be complex and variegated, with four specific exhibitions: Made Constructions and Materials (halls 6-10) will feature construction systems and innovative technology: materials, equipment, wood, brick, concrete and steel constructions, fabricated elements, waterproofing, insulation, protection, remediation and chemicals, measurement, testing and control instruments, solutions for construction sites and safety. Mader Building Envelope and Windows (halls 1-2-3-4) presents all about windows, curtains, shutters and blinds, protection, building envelope and cladding. Window manufacturers, installers, distributors, resellers, architects, designers and construction companies will interact with the entire supply chain, from machinery to process windows of any material (wood, aluminum, pvc) up to the most innovative finished products. Made Interiors & Finishings (halls 5-7) will be dedicated to floorings, cladding, doors, handles and accessories, false ceilings, interior partitions, equipped walls, stairs and finishings; and finally, Made Software, Technologies and Services (hall 10) will feature the latest software solutions, from structural design and calculations to architectural and engineering design. “The 2017 edition of Made expo – recently said Made expo president Roberto Snaidero – will be a great opportunity for discussion between business and institutions, to support economic growth and the transformation of our country and cities. With a unique mix of innovation and expertise, the exhibition provides the market with essential tools to promote this ambitious project. So, again this year, Made expo will be a great experience, a physical place where you can discover, see, know, touch and decide. In few words, a big event that can drive the expansion of global markets and relaunch the domestic market”.
